Moorcroft takes over Oakhurst Hotel in George

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Mossel Bay hotelier JJ Moorcroft has taken over the management of the Oakhurst Hotel in George. He will be assisted by Erica Valentyn, who served for more than 12 years with the Garden Route's private sector marketing organisation, Gartour.

Built in the thatched tradition of a Cape manor house, the 25-room Oakhurst Hotel is in a quiet side street at the centre of George, the Southern Cape's capital city. "We market the hotel under the slogan 'Urban Tranquility in the Heart of George,' because there really is no better way of describing it," said Moorcroft.

The hotel has positioned itself to attract tour groups, holidaymakers and businesspeople.

"There are no less 10 ten restaurants within walking distance of our front door, we're child-friendly, we've tied up an agreement with a spa right next door to us, and, of course, George is right in the heart of all the attractions that make the Garden Route great - the golf, the mountains, and the sea - so Oakhurst falls naturally into the touring and holiday markets," said Moorcroft.

"But the conference market is also an interesting one for us. We're linked with The Office, a conference facility about two blocks away - so our guests are conveniently close to their meeting rooms, and their guests can either stay with us or eat their meals with us."

This news was first published by Martin Hatchuel in his weekly tourism newsletter This Tourism Week.

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